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Photos By: Graza, BBDO for Yahoo

TOP PICK FOR YOU

Do you Yahoo? How the 30-year-old internet brand is reimagining its voice

Marketing execs are focused on modernizing a brand that already had a “self-aware sense of humor.”

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BRAND STRATEGY

How agencies can manage the new business frenzy and not lose out

In only the first month of the year, Matt Ryan, CEO and founder of agency search consultancy Roth Ryan Hayes, is in the thick of three new business reviews, with three more in the proposal or very early stages. “We would normally see half as many” this early in the year, Ryan said.

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CONTENT MARKETING STRATEGY

6 key agency and marketing job moves—and why they matter

Every week, Ad Age spotlights the most important job moves across advertising, marketing, media and tech. From agency shakeups to brand-side appointments, here are the leadership changes shaping strategy.

BRAND STRATEGY

How successful marketing teams are optimizing performance in 2026 (and what metrics they’re tracking)

How successful marketing teams are optimizing performance in 2026 (and what metrics they’re tracking)

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Your Boss Will Think You’re an Ecom Genius

Optimizing for growth? Go-to-Millions is Ari Murray’s ecommerce newsletter packed with proven tactics, creative that converts, and real operator insights—from product strategy to paid media. No mushy strategy. Just what’s working. Subscribe free for weekly ideas that drive revenue.

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CAREER DEVELOPMENT

How Reinventing Yourself Can Redefine Your Career Path

Stuck in a rut? Trapped in a dead-end job? Let go at work? It's time to learn new things — and unlearn what's holding you back — to reinvent yourself and your career.

Marketing Mastery Poll

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