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MARKETING IDEAS

YouTube expands AI shopping tools in India to boost creator-led commerce

The Google-owned platform is rolling out an AI-powered system that will automatically display the product tag at the moment the creator mentions it in the video.

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Find your customers on Roku this Black Friday

As with any digital ad campaign, the important thing is to reach streaming audiences who will convert. To that end, Roku’s self-service Ads Manager stands ready with powerful segmentation and targeting options. After all, you know your customers, and we know our streaming audience.

Worried it’s too late to spin up new Black Friday creative? With Roku Ads Manager, you can easily import and augment existing creative assets from your social channels. We also have AI-assisted upscaling, so every ad is primed for CTV.

Once you’ve done this, then you can easily set up A/B tests to flight different creative variants and Black Friday offers. If you’re a Shopify brand, you can even run shoppable ads directly on-screen so viewers can purchase with just a click of their Roku remote.

Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.

MARKETING STRATEGY

Tired of AI slop? Pinterest lets you take back control of your feed

Because sometimes you just want real art, not robot dreams.

MARKETING STRATEGY

WhatsApp changes its terms to bar general-purpose chatbots from its platform

Meta-owned chat app WhatsApp changed its business API policy this week to ban general-purpose chatbots from its platform.

MARKETING PLATFORM

Instagram introducing skippable ads to Reels

Instagram has been quietly testing skippable ads on Reels, as it continues to battle both Youtube and Tiktok for short-form video dominance.

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Stop Fraud Before Fulfillment

Post-purchase fraud is rising, slipping past checkout tools and draining retail profits. Chargeflow Prevent blocks fraud after payment but before fulfillment, cutting disputes by 90% with <0.1% false positives.

MARKETING IDEAS

Massive AWS Outage Affects Snapchat and Canva

The global outage disrupted popular platforms like Snapchat, Roblox, Canva, and Duolingo.

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