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The Most Disruptive Thing a Brand Can Do is Be Human

There’s no shortcut for acquiring good taste, says Bindery's Kim Devall

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Want to get the most out of ChatGPT?

ChatGPT is a superpower if you know how to use it correctly.

Discover how HubSpot's guide to AI can elevate both your productivity and creativity to get more things done.

Learn to automate tasks, enhance decision-making, and foster innovation with the power of AI.

BRAND STRATEGY

What 30 Years of Amazon’s Logo Teaches About Brand Power

The Amazon logo is one of the most recognisable symbols in the world today, but its journey began with humble, experimental designs long before the iconic smile existed. Over three decades, the logo has transformed alongside the company: from online bookstore to global tech giant. Here’s a deep look at how Amazon’s logo evolved.

BRAND STRATEGY

What If Smaller Creators Outperform Your Biggest Campaigns?

Social media success stories are everywhere in 2026 – from viral TikTok challenges boosting product sales to micro influencers helping unknown brands become household names.

BRAND STRATEGY

Which Influencer Campaigns Are Actually Driving Sales?

The growth of influencer marketing shows no signs of slowing down. According to Statista, the global influencer marketing industry was valued at $24 billion in 2024, continuing its upward trajectory as brands recognize the power of authentic creator partnerships.

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How Marketers Are Scaling With AI in 2026

61% of marketers say this is the biggest marketing shift in decades.

Get the data and trends shaping growth in 2026 with this groundbreaking state of marketing report.

Inside you’ll discover:

  • Results from over 1,500 marketers centered around results, goals and priorities in the age of AI

  • Stand out content and growth trends in a world full of noise

  • How to scale with AI without losing humanity

  • Where to invest for the best return in 2026

Download your 2026 state of marketing report today.

BRAND STRATEGY

Realism over romance: Why some brands weren’t lovey-dovey for Valentine’s Day

Romance isn’t dead, but for some of the brands marketing around Valentine’s Day this year, it got something of a reality check.

MARKETER INSIGHT POLL

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