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Dear SaaStr:  How You Deal With Long Sales Cycles, E.g. 7-8+ Months?

Dear SaaStr: How You Deal With Long Sales Cycles, E.g. 7-8+ Months?

Dear SaaStr: How You Deal With Long Sales Cycles, E.g. 7-8+ Months? "What's the best way to shorten a long saled cycle from 6 months to 4-5 months? Hire a truly great CRO / VP Sales. They know how to do this. They know how to move deals faster. How to talk to more stakeholders....
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3 Steps to See a Payroll Shortfall Coming While You Can Still Fix It

3 Steps to See a Payroll Shortfall Coming While You Can Still Fix It

Payroll doesn't wait for your customers to pay — here's how to see the gap coming before it becomes a crisis.
Are We Building Brands for a World That No Longer Exists?

Are We Building Brands for a World That No Longer Exists?

Summary Global culture has moved from the modern era (certainty) into postmodernism (critique and deconstruction) and now into the metamodern world, which holds both at once. Yet most marketing still behaves like it did in the 1990s, when the primary challenge was capturing attention and the wider context could be safely treated as background noise. […]

Want to hire in another country without opening an entity? Oyster, an employer of record (EOR), handles payroll, compliance, and local employment requirements in 180+ countries. Talk to our experts.

Why WordPress Is the Best CMS for Website Success

Why WordPress Is the Best CMS for Website Success

Every business needs a website that delivers results. But before you launch, you face a big decision: which platform will power your site? Enter the content management system, or CMS, the backbone of your online presence. A CMS lets you build, update, and manage your site with ease, no coding required. After years of working […]

OpenAI Dev Day 2026: The releases that actually matter

OpenAI Dev Day 2026: The releases that actually matter

Watch now (24 mins) | 🎙️ Claire tests OpenAI’s DevDay releases, from Dots, Spaces, and Sites to AI-picked thumbnails and a $97 game, and shares what’s worth trying first

MARKETER INSIGHT POLL

Can a SaaS business survive a nine-month sales cycle without careful cash management?

Long sales cycles can delay revenue while payroll, marketing, and operating expenses continue to accumulate.

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